Fun and engaging video series for a middle-school audience.
I developed a series of explainer videos for Safe & Sober, a nonprofit dedicated to fostering dialogue and preventative action among youth, educators, and parents. Aimed at a middle-school audience, the series uses a fun, approachable visual style to clearly communicate the risks of underage drinking and substance abuse—balancing playfulness with an informative, persuasive message.
As creative lead, I oversaw the project from concept through completion, including storyboarding, illustration, and animation across multiple topics. The result was an engaging educational toolkit designed to support Safe & Sober’s mission and resonate with young viewers.
Ideation, Scripting and Storyboarding
There’s more to a piece of content than the final video. I partnered with the talented team at Safe & Sober to pitch ideas, develop storyboards, and incorporate valuable feedback that coalesced into a fun and informative video series.
