Every so often, you get the opportunity to lead a project that’s both creatively inspiring and strategically meaningful. For Ai Day—a networking event for technology business leaders—I served as creative director, shaping an immersive digital gallery wall that became the visual centerpiece of the experience. Hosted at the art’otel in London, the event brought together executives for presentations, interactive discussions, and hands-on sessions exploring the future of AI. My role was to define and deliver a dynamic visual environment that elevated the atmosphere and reinforced the event’s forward-looking theme.

To bring the concept to life, I directed a design approach grounded in AI-driven creativity. I generated all visual elements using a curated mix of AI tools, then refined and produced each asset with precise craftsmanship to meet technical and experiential requirements. The result was a fully AI-generated visual system—an intentional and fitting choice for an event centered on innovation.